Monarch Color Launches New Plastisol Ink Elevating The Global Printing Inks Market

Posted on: Feb-2017 | Chemicals & Materials

Monarch Color, the giant in the printing inks industry, is well known for its quality products. Well, this time the company has announced the launch its new Plastisol Ink. The ink will be rolled out in the 3 different variants—100% polyester low bleed, 50/50 cotton-poly blend, and 100% cotton. This has not only boosted the company’s revenue but has also elevated The global printing inks market.

In addition to this, there are number of factors that are responsible for the growth of the global printing inks market. Robust demand from the packaging industry is likely to fuel the global printing inks market. Wide application of printing inks in packaging of beverages, foods, cosmetics, pharmaceuticals, and personal care products is the main reason behind the escalation of the global printing inks market. Huge demand of gravure printing and flexographic printing from the market is the main factor responsible for the growth of the global printing inks market. Rising demand of flexible packaging in the health care industry is indirectly propelling the global printing inks market. Along with this, extension of food market as well as beverage market is also estimated to fuel the global printing inks market.

But looking on to the other side of the door, strict environmental regulations by the government are the main reason as to why the global printing inks market is hindering. As printing inks are widely used in gravure printing and flexographic printing, these printing methods utilize petrochemicals as a part of their solvent. When dried in normal air, these solvent tend to emit organic compound that are volatile in nature and harmful to the local environment. Hence, strict environmental regulations by the government hamper the growth of the global printing inks market.

Well, the new Plastisol ink is likely to solve this problem of environmental damage.